Reflecting on media, milestones and memories in 2025

As a largely productive year comes to a close, I reflect on some of the accomplishments attained by ADB Creative Consulting in 2025. My consultancy was fortunate to work with six different clients this past year, most of whom engaged me to create multiple PR campaigns on their behalf. Multi-part campaigns were initiated for RacingContinue reading “Reflecting on media, milestones and memories in 2025”

Converge 2025

It was a privilege to have attended the first ever League1 Canada Converge Conference, this past weekend in Cambridge, ON. The two-day event brought together representatives from the four regional semi-pro soccer leagues across the country in a setting designed to give attendees actionable tools, strategic insights and meaningful connections. The aim of the conference:Continue reading “Converge 2025”

A Celebration of Football and Film

Sports documentaries are among my favourite film genres, so it was with great pleasure that I accepted the opportunity to help promote a wonderful film about the legendary Hungarian soccer star Ferenc Puskas and his whimsical adventure coaching a predominantly Greek-supported Melbourne soccer club to an Australian national championship some 34 years ago. “Ange andContinue reading “A Celebration of Football and Film”

A Festival Screening of a Special Sports Documentary

Since everyone is caught up with the allure of TIFF this week, I wanted to share that I am very excited to be assisting in the promotion of a wonderful sports documentary film that will premiere later this month in Toronto as part of a joint presentation of both the Hungarian Film Festival Toronto andContinue reading “A Festival Screening of a Special Sports Documentary”

The Evolution of The Borough FC

This is an example of how a soccer club can forge a lasting bond with a community. Free admission to the match. Support local charities and community organizations. A memorable game day atmosphere. A team that demonstrates a fighting spirit. These are the principles that The Borough FC established when it was formed less thanContinue reading “The Evolution of The Borough FC”

Brand Building and Media Managing

July was another busy and eventful month for ADB Creative Consulting as we continued to create brand awareness and media buzz for a number of GTA-based soccer organizations. The month kicked off on July 9 with a visit from Italian World Cup winner Gianluca Zambrotta, a special guest at the International FC Pro ID Camp,Continue reading “Brand Building and Media Managing”

Kicking off the 2025 L1O Season

Happy to be returning for a third season to call League1 Ontario games on the league’s YouTube channel.  My first two assignments this year are derby matches beginning this Saturday with a women’s Premier division game between Vaughan and Woodbridge from North Maple. The following weekend I’ll be at iconic Birchmount Stadium for the battleContinue reading “Kicking off the 2025 L1O Season”

Spring is for Renewals

The spring season means renewal and ADB Creative Consulting has renewed collaborations with a number of key soccer organizations, both here and abroad, as the playing season winds down in certain parts of the world while the competitive season is just beginning here in North America. Last month, I renewed a collaboration with Steve Nijjar,Continue reading “Spring is for Renewals”

Educate, Inspire, Elevate

It was an absolute pleasure to have moderated an insightful and informative communications/PR/marketing strategies session at the League1 Ontario Summit last weekend in Hamilton attended by dozens of members from L1O organizations across the province. I was joined by three exceptional panelists including: David Zbar, Chief Marketing Officer, Simcoe County Rovers & President, My LeftContinue reading “Educate, Inspire, Elevate”

League 1 Canada Women’s Interprovincial Championships

I was very proud to have contributed play by play commentary on two games at the third annual League 1 Canada women’s interprovincial championships for OneSoccer at Tim Horton’s Field in Hamilton last weekend. This competition was launched in 2022 and features representative club teams from four provincial Division III Pro-Am leagues: Ligue 1 Quebec, League 1Continue reading “League 1 Canada Women’s Interprovincial Championships”