As a largely productive year comes to a close, I reflect on some of the accomplishments attained by ADB Creative Consulting in 2025. My consultancy was fortunate to work with six different clients this past year, most of whom engaged me to create multiple PR campaigns on their behalf. Multi-part campaigns were initiated for RacingContinue reading “Reflecting on media, milestones and memories in 2025”
Tag Archives: Event
Converge 2025
It was a privilege to have attended the first ever League1 Canada Converge Conference, this past weekend in Cambridge, ON. The two-day event brought together representatives from the four regional semi-pro soccer leagues across the country in a setting designed to give attendees actionable tools, strategic insights and meaningful connections. The aim of the conference:Continue reading “Converge 2025”
A Celebration of Football and Film
Sports documentaries are among my favourite film genres, so it was with great pleasure that I accepted the opportunity to help promote a wonderful film about the legendary Hungarian soccer star Ferenc Puskas and his whimsical adventure coaching a predominantly Greek-supported Melbourne soccer club to an Australian national championship some 34 years ago. “Ange andContinue reading “A Celebration of Football and Film”
A Festival Screening of a Special Sports Documentary
Since everyone is caught up with the allure of TIFF this week, I wanted to share that I am very excited to be assisting in the promotion of a wonderful sports documentary film that will premiere later this month in Toronto as part of a joint presentation of both the Hungarian Film Festival Toronto andContinue reading “A Festival Screening of a Special Sports Documentary”
The Evolution of The Borough FC
This is an example of how a soccer club can forge a lasting bond with a community. Free admission to the match. Support local charities and community organizations. A memorable game day atmosphere. A team that demonstrates a fighting spirit. These are the principles that The Borough FC established when it was formed less thanContinue reading “The Evolution of The Borough FC”
Summer’s off to a Hot Start!
June was another very active month for ADB Creative Consulting. My play by play assignment last month took me out to Pickering for a League1 Ontario Championship division contest between Durham Region rivals Pickering FC and Whitby FC. The highly entertaining 2-2 draw demonstrated just how competitive that division, in particular, is this season withContinue reading “Summer’s off to a Hot Start!”
New Projects in 2025
April was a very busy month for ADB Creative Consulting. There was plenty of activity on a number of fronts, from play by play to media representation to consultation and event hosting. In the opening two weeks of the League 1 Ontario regular season, I was fortunate to call a derby match in both theContinue reading “New Projects in 2025”
Spring is for Renewals
The spring season means renewal and ADB Creative Consulting has renewed collaborations with a number of key soccer organizations, both here and abroad, as the playing season winds down in certain parts of the world while the competitive season is just beginning here in North America. Last month, I renewed a collaboration with Steve Nijjar,Continue reading “Spring is for Renewals”
A Year of Choices and Challenges
2024 was a challenging year for business development and new business creation. Sport and not for profit organizations have limited budgets to begin with and, forced to contend with an ever-shrinking dollar and a very competitive marketplace, many simply do not have the means to initiate multi-media marketing campaigns. I was, however, fortunate to establishContinue reading “A Year of Choices and Challenges”
Educate, Inspire, Elevate
It was an absolute pleasure to have moderated an insightful and informative communications/PR/marketing strategies session at the League1 Ontario Summit last weekend in Hamilton attended by dozens of members from L1O organizations across the province. I was joined by three exceptional panelists including: David Zbar, Chief Marketing Officer, Simcoe County Rovers & President, My LeftContinue reading “Educate, Inspire, Elevate”
ADB Creative Consulting 