I am very proud to be assisting The Borough FC, the newest League 1 Ontario soccer club, in promoting its brand and identity to the media, as a representative of the city of Scarborough, in its inaugural season. Playing home games at iconic Birchmount Stadium, The Borough FC is a community focused club with keyContinue reading “Introducing The Borough FC”
Tag Archives: Canada
360 Soccer Centre Buzzing with Holiday Activity
As the renovation and refurbishment continues behind the scenes at the 360 Soccer Centre, the new home of the Toronto Blizzard Development Academy, there are plenty of events planned this month at the new sports venue in Vaughan. From a goalkeepers’ clinic to a 7v7 tournament to a Junior Blizzard youth day camp, there isContinue reading “360 Soccer Centre Buzzing with Holiday Activity”
A New Venture with a New Sports Complex
I am very excited to share that I have taken on a consulting role with the “360 Soccer Centre”, a new high performance athletic complex in Vaughan. The 50-thousand square foot facility is the new permanent home of the Toronto Blizzard soccer academy and features two indoor turf fields, multiple change rooms, a weight roomContinue reading “A New Venture with a New Sports Complex”
Back in the Booth
It was good to be back in the OneSoccer commentary booth this past weekend, calling a Canadian Premier League game after a long absence. It was great to collaborate with ex-CANMNT defender and TFC captain Jimmy Brennan again as we watched a spirited affair between last year’s playoff finalists, Atletico Ottawa and Forge FC, thatContinue reading “Back in the Booth”
Media Consultant, at your service
In the past year, in my role as a media consultant, I’ve helped several sports & entertainment enterprises achieve important objectives in terms of organizational profile, brand awareness and local and national media attention and coverage. Combined, these three events reached dozens of media outlets across the Greater Toronto Area and the rest of Canada.Continue reading “Media Consultant, at your service”
Canada’s Women’s World Cup Team…Then & Now
As the 2023 FIFA Women’s World Cup is set to begin in Australia/New Zealand, my mind ventured back to the 1999 edition of the tournament in the USA, an event I was fortunate enough to have covered for the publication I was editing at the time, Inside Soccer Magazine. Travelling across the Eastern Seaboard, IContinue reading “Canada’s Women’s World Cup Team…Then & Now”
Media Consultation and Client Representation
One of the more rewarding aspects of working as a media consultant is having the ability to deliver multiple media exposures for clients and their respective businesses or projects. Last month, my client, a Canadian businessman, former soccer player and team owner, asked me to create a media campaign for his newly acquired lower tierContinue reading “Media Consultation and Client Representation”
An Emerging New Leader of Canada’s National Women’s Soccer Team
I am absolutely thrilled and honoured that my article on Canada’s National Women’s Soccer Team star Julia Grosso has been selected as the cover story for the upcoming Summer 2023 issue of Panoram Italia magazine. This is my third contribution to the trilingual, nationally distributed, lifestyle magazine and the second to be chosen as aContinue reading “An Emerging New Leader of Canada’s National Women’s Soccer Team”
OneSoccer Offers an Action Packed Month of Canadian Soccer in April
The CANMNT’s Concacaf Nations League window that concluded Tuesday with Canada’s 4-1 defeat of Honduras at BMO Field unofficially kicked off the 2023 Canadian professional soccer season. On the heels of that 2-game set, OneSoccer will usher in an extremely busy month of April, with coverage of four separate competitions throughout the first full monthContinue reading “OneSoccer Offers an Action Packed Month of Canadian Soccer in April”
Canadian Premier League to Open Fifth Season with New, Old Rivalries
For soccer fans around the world, the release of a fixture list, regardless of the league, sets off a chain reaction of interesting debates, speculation and travel itineraries as we all look ahead to a new season of competition. Well, in just over two months’ time, the Canadian Premier League will kick off its fifthContinue reading “Canadian Premier League to Open Fifth Season with New, Old Rivalries”
ADB Creative Consulting 