June was another very active month for ADB Creative Consulting. My play by play assignment last month took me out to Pickering for a League1 Ontario Championship division contest between Durham Region rivals Pickering FC and Whitby FC. The highly entertaining 2-2 draw demonstrated just how competitive that division, in particular, is this season withContinue reading “Summer’s off to a Hot Start!”
Tag Archives: strategy
More Multi Media Moments in May
The month of May was another active period for ADB Creative Consulting. Through my media representation of the Borough FC, the League1 Ontario Championship side, club founder Andrew Ornoch and player Selah Dennis were featured on Rogers Durham TV’s weekly “Sports Report with Scott Dennis” show. Andrew and Selah spoke about the Borough FC’s excellentContinue reading “More Multi Media Moments in May”
A Year of Choices and Challenges
2024 was a challenging year for business development and new business creation. Sport and not for profit organizations have limited budgets to begin with and, forced to contend with an ever-shrinking dollar and a very competitive marketplace, many simply do not have the means to initiate multi-media marketing campaigns. I was, however, fortunate to establishContinue reading “A Year of Choices and Challenges”
Educate, Inspire, Elevate
It was an absolute pleasure to have moderated an insightful and informative communications/PR/marketing strategies session at the League1 Ontario Summit last weekend in Hamilton attended by dozens of members from L1O organizations across the province. I was joined by three exceptional panelists including: David Zbar, Chief Marketing Officer, Simcoe County Rovers & President, My LeftContinue reading “Educate, Inspire, Elevate”
360 Soccer Centre Buzzing with Holiday Activity
As the renovation and refurbishment continues behind the scenes at the 360 Soccer Centre, the new home of the Toronto Blizzard Development Academy, there are plenty of events planned this month at the new sports venue in Vaughan. From a goalkeepers’ clinic to a 7v7 tournament to a Junior Blizzard youth day camp, there isContinue reading “360 Soccer Centre Buzzing with Holiday Activity”
A New Venture with a New Sports Complex
I am very excited to share that I have taken on a consulting role with the “360 Soccer Centre”, a new high performance athletic complex in Vaughan. The 50-thousand square foot facility is the new permanent home of the Toronto Blizzard soccer academy and features two indoor turf fields, multiple change rooms, a weight roomContinue reading “A New Venture with a New Sports Complex”
My website is 30 (months, that is)!
Thirty months ago, in March of 2021, I launched my website, alfdeblasis.ca, with the hope of initiating a new direction in my career and establishing a reputation as a trusted and reliable consultant for groups and organizations seeking to enhance their media presence and increase their brand awareness. Since then, I have worked with asContinue reading “My website is 30 (months, that is)!”
Media Consultant, at your service
In the past year, in my role as a media consultant, I’ve helped several sports & entertainment enterprises achieve important objectives in terms of organizational profile, brand awareness and local and national media attention and coverage. Combined, these three events reached dozens of media outlets across the Greater Toronto Area and the rest of Canada.Continue reading “Media Consultant, at your service”
Media Consultation and Client Representation
One of the more rewarding aspects of working as a media consultant is having the ability to deliver multiple media exposures for clients and their respective businesses or projects. Last month, my client, a Canadian businessman, former soccer player and team owner, asked me to create a media campaign for his newly acquired lower tierContinue reading “Media Consultation and Client Representation”
An Update to the Groundbreaking “BayernBlizzard” Project
Just over a month ago, German soccer powerhouse FC Bayern Munich and local soccer academy Toronto Blizzard jointly announced a significant sporting partnership that could dramatically enhance professional playing opportunities for Canadian youth. The two organizations agreed to a comprehensive grassroots program with the aim to provide young soccer players the chance to learn andContinue reading “An Update to the Groundbreaking “BayernBlizzard” Project”